PUBCAST SHOT: Breakdown by Time, Delivery, Action and More
One of my favorite features in Ads Manager is Breakdown, and it isn't utilized nearly enough by most advertisers. It easily allows you to segment results without having to segment the ad set targeting or placement itself.
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PUBCAST SHOT: Breakdown by Time, Delivery, Action and More
One of my favorite features in Ads Manager is Breakdown, and it isn't utilized nearly enough by most advertisers. It easily allow…
PUBCAST SHOT: Ad Account Creation Limit
Have you ever tried to create a new ad account but ran into an error that you had reached your Ad Account Creation Maximum? Every…
PUBCAST SHOT: Daily Unique Reach Optimization
An old-school optimization option for Facebook advertisers wanting to control frequency is Daily Unique Reach. It works different…
PUBCAST SHOT: Outcome-Based Ad Experiences (ODAX)
Facebook is simplifying the objective selection process in Ads Manager, consolidating from 11 objectives to 6. It falls under the…
PUBCAST SHOT: The Problem with Unranked Event Custom Reporting
If you're like me, you create custom reports in Ads Manager instead of sticking with the default columns. If so, there's somethin…
PUBCAST: Showing Up
Jon and JR discuss the act of showing up, both in business and personal life. Why it's hard, how to approach it, and why there ar…
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