Welcome to The Pubcast with Jon Loomer!

Season 1

Dec. 20, 2013

PUBCAST: Closing Out The Year in Style

My last episode of 2013! Pull up a barstool... - New Infographic - - Final Word on Reach - EdgeRank Checker post - 12.6% reach in September - Now 7.7% - About 3/4 of brands impacted. Some Crushed - Those …

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Dec. 13, 2013

PUBCAST: Overcoming a Drop in Facebook Reach and How to Build an Audi…

Pull up a barstool! Here’s this week’s show notes: REACH - Story in AdAge TWITTER - Unreasonable Expectations REACHING WITHOUT ENGAGEMENT - Companies treat social media like billboards MARKETERS...

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Dec. 4, 2013

PUBCAST: How I turned $230 into $1000+ using a FB Offer, FB Link Algo…

Pull up a barstool! Here are this week’s show notes: · Speaking at the Inside Social Marketing conference in NY 12/4/13 o Social Media Metrics: What Does it all Mean? § Measuring ROI ...

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Nov. 22, 2013

PUBCAST: Advanced Facebook Advertising with Andrew Foxwell

Pull up a bar stool! Here's this week's show notes: - Sidebar vs. News Feed vs. Mobile: - Most advertising goes into mobile focus - FBX - Why Andrew doesn't recommend ever using a lifetime budget - What number Andrew …

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Nov. 7, 2013

PUBCAST: Being in Business for 2 Years: A Retrospective & Why Adverti…

Pop a bottle! Here's this week's show notes: 2 Year Retrospective * Beginning to Now * First post: Why I started my Facebook Page. * Virtually no engagement the first month. * First year-plus, experienced some solid growth. * It …

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Nov. 1, 2013

PUBCAST: New Custom Audience Features: Is it Ethical? Learn 5 Creativ…

Pull up a barstool! Here's this week's show notes: FB Marketing Advanced University: Insights •Multiple sections of lessons, from beginner to advanced •Completely self-serve — Learn at your pace! •Written lessons •Video lessons ...

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Oct. 25, 2013

PUBCAST: New Insights Training Course, New Website Retargeting Featur…

Pull up a barstool! Here’s this week’s show notes: * Why no guests for now * Featured Fan Segment - Featured Fan #1: Barry Tubwell - Q: Paid Post (CPM or oCPM) - Promoting a Product (CPM or oCPM) - …

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Oct. 18, 2013

PUBCAST: If Mark Zuckerberg Could Grant Me 3 Facebook Wishes & New Ch…

Pull up a barstool! Here’s this week’s show notes: 11) New Featured User Question Segment -If I could interview Mark Zuckerberg and he would grant me 3 Facebook wishes... - Premium Support (live chat) - Better interface...

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Oct. 11, 2013

PUBCAST: Latest FB Changes: Ad Flow, Objectives & Insights. Join the …

Show Notes for this week’s Pubcast: Become a Featured Fan on the Pubcast! Click - Subscribe via iTunes - Review the Pubcast - Leave a question Transition to Infusionsoft - I need a VA with Infusionsoft experience! -...

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Oct. 4, 2013

PUBCAST: News Feed Ads Strategies, New Graph Search Changes and Faceb…

Pull up a barstool and pop a bottle! On this week’s Pubcast, Jon sits down with social media consultant, surfer and author Blake Jamieson to discuss the latest news and strategies for Facebook marketing: Here are a few things they …

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Sept. 26, 2013

PUBCAST: Using Facebook Hashtags and Optimizing Image Sizes for Share…

Pull up a barstool and pop a bottle! On this week’s Pubcast, Jon sits down with one of his favorite guests, Chad Wittman to discuss the latest news and strategies for Facebook marketing: But first, they had to discuss a …

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Sept. 20, 2013

PUBCAST: Special Interview with JJ Loomer, CEO of JJ Loomer Wizibido …

Pull up a barstool! On this week’s episode of the Pubcast, Jon sits down for a very special interview with JJ Loomer, CEO of JJ Loomer Wizibido, discussing how he went from no job to owning a business and having …

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Sept. 11, 2013

PUBCAST: Measuring Facebook Ad Success: Stop Wasting Time on These Si…

Pull up a barstool! On this week's Pubcast, Jon goes solo and shares with you the most important Facebook news of the week as well as his strategies and tips for effective Facebook sales funnels and measuring ad success. Check …

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Sept. 5, 2013

PUBCAST: Secrets, Strategies and Sales with Amy Porterfield

Pop a bottle! On this week's Pubcast, Jon sits down for an in depth Facebook marketing discussion with public speaker, blogger, podcaster, webinar and workshop queen, Amy Porterfield. Check out some of the topics they'll cover in this...

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Aug. 30, 2013

PUBCAST: Making a Difference and Changing Lives with Marcus Sheridan

Marcus Sheridan -- the man, the myth and the legend -- pulled up a barstool and we got sensitive on this week's Pubcast. Here are a few of the topics we covered this week: Balancing the life of an entrepreneur …

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Aug. 21, 2013

PUBCAST: An Epic Conversation with Chad Wittman of EdgeRankChecker.com

Pop a bottle! On this week's Pubcast, Jon pulls an all nighter at the pub with Chad Wittman of EdgeRankChecker to dive into his recent studies, projects and strategies. They were on a roll! This is one of the best …

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Aug. 15, 2013

PUBCAST: Promoting Posts, Metrics That Matter, and a Bit of Comedy wi…

Pop a bottle! On this week's Pubcast, Jon sits down for a drink with speaker, author, consultant and comedian, Brian Carter, to go over his strategies for promoting posts and the metrics that matter. Check out some of the topics …

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Aug. 8, 2013

PUBCAST: Story Bumping and the Secret to Getting Relevant Facebook Li…

Pop a bottle! Jon joins you at the pub on this week's Social Media Pubcast to talk about the biggest news in a while: Story Bumping. So what is Story Bumping? Is EdgeRank dead? He addresses these questions head on. …

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Aug. 2, 2013

PUBCAST: Geeking Out with Andrew Foxwell

This week's episode was one of my favorites -- I'm always excited to geek out with a fellow social media marketer about ads, optimizing, metrics, the new ad reports and -- of course -- Power Editor. Andrew Foxwell is the …

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July 24, 2013

PUBCAST: New Training Course: FB Marketing Advanced University

Today was a big day. I Finally launched my new training course, "Facebook Marketing Advanced University." In this episode I'll discuss what the course is all about, how I implemented it, the importance of Power Editor and entrepreneurial tips learned...

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July 19, 2013

PUBCAST: Welcome to the Social Media Jungle with Jason Miller

Jason Miller, formerly of Marketo and now of LinkedIn, popped open a beer and we ranted about social media marketing in this awesome episode. Topics discussed: Jason's new gig as Content Marketing Manager for LinkedIn How to maximize LinkedIn as …

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July 12, 2013

PUBCAST: Writing 1,000 Blog Posts with Heidi Cohen

Heidi Cohen stopped by the Social Media Pubcast to celebrate her 1,000th blog post. Heidi, who has been named to the Social Media Examiner Top 10 Social Media Blogs list two years running, had endless useful tips for struggling bloggers. …

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July 5, 2013

PUBCAST: Dispelling the Myths of Hashtag Privacy with Mari Smith

Mari Smith, the Queen of Facebook, was my guest on this week's Social Media Pubcast, . Here are some of the topics we covered: How she went from start in 2008 to 100,000 Fans now on Facebook Facebook hashtags and …

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June 28, 2013

PUBCAST: Facebook Hashtags, Favorite Tools and the Life of an Entrepr…

My special guest this week is YOU! Welcome to the virtual pub, where you and I get drunk on social media. I sipped on a Sam Adams Porch Rocker this week while I discussed the following topics... The Life of …

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June 21, 2013

PUBCAST: Going Fishing for Facebook Hashtags with Jeff Korhan

Jeff Korhan pulls up a barstool on this week's Social Media Pubcast, and we get drunk on Facebook Hashtags and Graph Search. Here are a few of the topics we covered: The dangers of hashtag spam The great potential of …

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June 14, 2013

PUBCAST: Creepy, Freaky and Helpful: Influence Marketing with Danny B…

This week I invited the man, the myth and the legend -- Danny Brown -- to the show. Danny's a friend of the show and a friend of mine. He sipped a Sleeman's Original while I downed a Moose Drool. …

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June 7, 2013

PUBCAST: Unique Facebook Content Publishing Strategies with Josh Park…

Josh Parkinson of stopped by the Pubcast with an espresso and Bailey's in hand, and he and Jon got drunk on Facebook content strategies. Jon, sipping a Longboard Lager, peppered Josh with questions on how he could make his own …

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May 31, 2013

PUBCAST: 4 Steps to Going Mobile with Jamie Turner

Jamie Turner of 60SecondMarketer.com pulled up a barstool this week and we got drunk on mobile marketing. On this episode of the Social Media Pubcast, sponsored by , we talked about the following topics: Marketing schemes to get free beer...

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May 24, 2013

PUBCAST: How to Get People Talking About Your Brand with John Haydon

John Haydon stopped by the Social Media Pubcast this week, and the result is a power packed 45 minutes about Facebook marketing. John and I met at an NTEN conference in Atlanta about four years ago, and he's also a …

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May 17, 2013

PUBCAST: The Best Social Media Marketing Tools with Ian Cleary

Ian Cleary of stopped by the Social Media Pubcast this week with a Guinness in hand to share the lowdown on social media marketing tools that can help make your job easier. On this episode, sponsored by , we talked …

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May 10, 2013

PUBCAST: Crushing Facebook Marketing ROI with Blake Jamieson

Surfer dude and kickass Facebook marketer Blake Jamieson stopped by the virtual bar this week, and we got absolutely drunk on Facebook marketing. On this episode of the Social Media Pubcast, sponsored by , we talked about the following topics: …

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May 3, 2013

PUBCAST: Exploring Facebook EdgeRank -- with Chad Wittman

Chad Wittman of pulled up a barstool to the virtual bar, and we got nerdy over Facebook stats. This episode of the Social Media Pubcast, sponsored by , was loaded with great points, themes and topics: Is EdgeRank an official …

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April 26, 2013

PUBCAST: Facebook Changes and the Power of Contests -- with Andrea Va…

This week's Pubcast, sponsored by , was an absolute blast. Andrea Vahl, AKA Grandma Mary, stopped by, and we chatted about the following hot topics: The birth of Grandma Mary The value of social media marketing conferences Power Editor and …

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April 19, 2013

PUBCAST: Advanced Facebook Ad Targeting -- with Dennis Yu

Dennis Yu of BlitzMetrics is one of my go-to people regarding advanced Facebook advertising topics. He is deep in it, and often has access to tools that very few are using or knowledge of tools that aren't yet released. This …

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April 12, 2013

PUBCAST: Social Media Marketing World, Changes to Facebook Ads and a …

The Pubcast got an upgrade! New intro music, new structure, new fun. Take a listen and let me know what you think! In this week's Pubcast, I drink at the virtual bar by myself. But there's still plenty of fun …

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April 5, 2013

PUBCAST: Content Warfare and the Battle for Attention -- with Ryan Ha…

Ryan Hanley stopped by the Social Media Pubcast to discuss "Content Warfare" and the battle for attention. This pretty much became a Marcus Sheridan lovefest, but we did find time to talk about some interesting topics that include blogging strategies,...

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March 29, 2013

PUBCAST: The Moneyball of Social Media Marketing

Jeff Ferguson of visited the pubcast today and we got crazy nerdy with stats. We talked about the similarities between what the Moneyball Oakland A's meant to baseball and how social media marketing needs a similar movement to help the …

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March 15, 2013

PUBCAST: Facebook and the Evolution of Creepiness -- with Mike Maghso…

Mike Maghsoudi of pulled up a barstool, becoming the first ever two-time guest on the Pubcast. We cover a wide range of topics, including: * The new Facebook Timeline and outdated interests * Scams and annoying Facebook users * How …

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March 8, 2013

PUBCAST: Business Bootstrapping and the New Facebook News Feed -- wit…

David Foster of Hubze pulled up a seat at the virtual bar this week to cover a wide array of topics. We talked so much that I ended up having to edit out 20 minutes of this conversation. What is …

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March 1, 2013

PUBCAST: The Facebook Marketing Metrics that Matter -- with Blake Jam…

Blake Jamieson pulled up a seat at the virtual bar on this week's Social Media Pubcast and we had an absolute blast. Blake's main claim to fame is taking the Facebook Page from nothing to more than 75,000 engaged Fans …

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Feb. 22, 2013

PUBCAST: Blogging and Email Marketing Strategies -- with Danny Brown

World reknowned blogger Danny Brown pulls up a barstool and fills up his glass as he and Jon tackle several topics. Danny, the author of -- one of , discusses his numerous transformations and why he redesigns as often as …

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Feb. 15, 2013

PUBCAST: Tricks to Getting Into the News Feed -- with Josh Parkinson …

Josh Parkinson of PostPlanner sat down at the virtual bar to talk about about tips, tricks and strategies to getting into the News Feeds of Fans. Josh is the founder of , an awesome tool that helps you do just …

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Feb. 7, 2013

PUBCAST: Comments and Social Shares are Overrated -- with Marcus Sher…

Jon welcomes Marcus Sheridan (AKA The Sales Lion) to today's show. The two sit at the virtual bar (Marcus with a Diet Coke, Jon with a Stout) to discuss business KPIs. Marcus asserts that comments and social shares are overrated …

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Feb. 1, 2013

PUBCAST: Social Media Examiner Top 10: The 7 Turning Points

Jon breaks down the seven turning points that led to his being named to the Social Media Examiner Top 10 Blogs of 2013 list. For more on his story, .

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