Welcome to The Pubcast with Jon Loomer!
Oct. 2, 2020
20 Factors: 16. Purchase Intent
The factors that impact Facebook advertising results
Unlike Google advertising, Facebook provides few opportunities for targeting people with purchase intent. Your ads appear in their feed, in most cases, when they aren't thinking about buying. This can create a challenge.
To get access to the free Facebook Advertising Fixes video series, go to jonloomer.com/faf.
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