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Is Facebook Organic Reach under reported? My reported bug: Clarification from Facebook about Total/Organic/Paid Reach on help center: About my controlled test Why Your Bad Facebook Marketing Strategies are Ruining Ad Targeting *...
Is Facebook Organic Reach under reported?
Why Your Bad Facebook Marketing Strategies are Ruining Ad Targeting
* Twitter Ads
* Facebook Interest Targeting
* Buying likes, trading likes/reciprocation, Fan Page Friday, Favors
* Waters down interest targeting
* If your page has a bunch of irrelevant likes and I target your audience, it impacts my results
* Bad for users —- irrelevant ads
No More Sponsored Stories: 6 Big Changes Coming to Facebook Ads
* Warned since June of 2013
* All ads will have social context going forward
* Ad Image Cropping
* Targeting redefined to fall into following cats: Locations, Demographics, Interests, Behaviors
* Unified Interests
* Geographic Targeting (inclusion/exclusion)
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