Welcome to The Pubcast with Jon Loomer!
Jan. 17, 2022
PUBCAST SHOT: Daily Unique Reach Optimization
An old-school optimization option for Facebook advertisers wanting to control frequency is Daily Unique Reach. It works differently than Reach optimization with Frequency Capping. I discuss it in today's Shot.
An old-school optimization option for Facebook advertisers wanting to control frequency is Daily Unique Reach. It works differently than Reach optimization with Frequency Capping. I discuss it in today's Shot.
Join more than 100,000 marketers and subscribe to my mailing list to keep pace in the world of Facebook advertising!
Recent Episodes
- Should You Use Advantage Custom Audiences?
- What Gated Content for Lead Ads Means for Advertisers
- Ways to Use Custom Metrics in Ads Manager
- What's up with these weird ads??
- Special Ad Audiences are Going Away
- New B2B Targeting Options for Facebook Ads
- How Advantage+ Creative Works
- How Meta Could Leverage Outbound Clicks
- Audience Network Rewarded Video Placement and Inflated ThruPlay Numbers
- See all →