Nov. 29, 2021
PUBCAST SHOT: How to Target, Track, and Optimize for Quality Traffic
If you optimize for link clicks or landing page views, Facebook doesn't care about the quality of those clicks or visits. They only care that the event happened. But, you can change actually force Facebook to optimize for quality traffic.
If you optimize for link clicks or landing page views, Facebook doesn't care about the quality of those clicks or visits. They only care that the event happened. But, you can change actually force Facebook to optimize for quality traffic.