Welcome to The Pubcast with Jon Loomer!
Jan. 8, 2022

PUBCAST SHOT: How to Use the Minimum ROAS Bid Strategy

PUBCAST SHOT: How to Use the Minimum ROAS Bid Strategy

If your focus is on Return on Ad Spend over volume, you should consider using the Minimum ROAS bid strategy when optimizing for volume. Here's how, and some things to consider.

If your focus is on Return on Ad Spend over volume, you should consider using the Minimum ROAS bid strategy when optimizing for volume. Here's how, and some things to consider.