Welcome to The Pubcast with Jon Loomer!
Dec. 5, 2021
PUBCAST SHOT: Optimizing for Non-Prioritized Events
A common complaint among advertisers lately is that since iOS 14 changes, Facebook's reported conversions are incomplete and inaccurate. One solution may be optimizing for non-prioritized events.
A common complaint among advertisers lately is that since iOS 14 changes, Facebook's reported conversions are incomplete and inaccurate. One solution may be optimizing for non-prioritized events.
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