Jan. 16, 2022

PUBCAST SHOT: Outcome-Based Ad Experiences (ODAX)

PUBCAST SHOT: Outcome-Based Ad Experiences (ODAX)
The Pubcast with Jon Loomer

PUBCAST SHOT: Outcome-Based Ad Experiences (ODAX)

      0:003:19

      Facebook is simplifying the objective selection process in Ads Manager, consolidating from 11 objectives to 6. It falls under the Outcome-Based Ad Experiences (ODAX) initiative. Here's what you need to know. Read more at https://jonloomer.com/odax

      Facebook is simplifying the objective selection process in Ads Manager, consolidating from 11 objectives to 6. It falls under the Outcome-Based Ad Experiences (ODAX) initiative. Here's what you need to know.

      Read more at https://jonloomer.com/odax