Welcome to The Pubcast with Jon Loomer!
Jan. 13, 2022
PUBCAST SHOT: The Imperfection of Frequency Capping
I love using Reach Optimization with Frequency Capping. But something you should be aware of is that Facebook doesn't always maintain a strict cap. You can monitor and control this, to a point.
I love using Reach Optimization with Frequency Capping. But something you should be aware of is that Facebook doesn't always maintain a strict cap. You can monitor and control this, to a point.
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