Welcome to The Pubcast with Jon Loomer!
March 31, 2022

PUBCAST SHOT: What Interests Are Used to Target You?

PUBCAST SHOT: What Interests Are Used to Target You?

Questions were raised recently about the accuracy of Facebook interests used for targeting, thanks to a NCSU study. You may start asking those questions yourself if you dig into your ad preferences to see some of the ways that advertisers can target you.

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Questions were raised recently about the accuracy of Facebook interests used for targeting, thanks to a NCSU study. You may start asking those questions yourself if you dig into your ad preferences to see some of the ways that advertisers can target you.