July 19, 2013
PUBCAST: Welcome to the Social Media Jungle with Jason Miller
PUBCAST: Welcome to the Social Media Jungle with Jason Miller
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Jason Miller, formerly of Marketo and now of LinkedIn, popped open a beer and we ranted about social media marketing in this awesome episode. Topics discussed: Jason's new gig as Content Marketing Manager for LinkedIn How to maximize LinkedIn as a...
Jason Miller, formerly of Marketo and now of LinkedIn, popped open a beer and we ranted about social media marketing in this awesome episode.
Topics discussed:
- Jason's new gig as Content Marketing Manager for LinkedIn
- How to maximize LinkedIn as a marketing channel
- Moving beyond the tired, philosophical approach of marketing and focusin on results
- How to measure social media ROI
- Automation tools for advanced marketers
- 80s hair metal Karaoke
Links mentioned include:
- Jason's guest post for me
- Pulse RSS Reader
- Brian Carter's post about optimizing Facebook ads
- The new Facebook ads reports
- Stop Whining About EdgeRank and Do Something About It
- Don't Blame the Tool, Blame the Carpenter
- Automation tools from Marketo, InfusionSoft, Hubspot and Eloqua
You can find Jason on Twitter (@JasonMillerCA), at RockNRollCocktail.com and soon on the LinkedIn blog.
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