Today marks a year and a half since I started publishing at least one new video every day. It's crazy to think that a couple of years ago, I wasn't recording any videos at all -- the entire process intimidated me. Here are a few things I've learned along the way.
A Year and a Half of Videos
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Recent Episodes
- I've Never Been More Uncertain About Meta Ads
- What Does the Removal of Placement Control Mean?
- 15 Years of Lessons Learned
- A Reflection on 15 Years
- The Story I Stopped Telling
- Ask These Questions Before Using Value Rules
- Meta Doesn't Invent Conversions That Never Happened
- Most Advertisers Should Only Use Incremental Attribution
- You May Be Surprised Who Converts
- See all →