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The Pubcast with Jon Loomer

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Season 1 43 Season 2 63 Season 3 68 Season 4 27 Season 5 24 Season 6 39 Season 7 13 Season 8 25 Season 9 75 Season 10 167 Season 11 97
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Engaged-View Attribution Changes

Meta announced three recent changes to Engaged-View Attribution. Here's what you need to know...

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Recent Episodes

Embrace Your Lack of Control
The Learning Phase Is Just a Label
Avoid the Bottomless Pit of Despair
When Does Remarketing Actually Make Sense?
Frequency Is Not Your Problem
How the Meta Ad Auction Works
Incremental Attribution Explained
Creative Diversification Is the New Targeting
Why Aren't People Acting on Your Ads?
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The Pubcast with Jon Loomer

Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...

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