There was a time when I dedicated a majority of my budget on general and micro remarketing. But, that's no longer the case. Now that I've confirmed using audience segments with sales campaigns that remarketing happens anyway when going broad, I don't think that will change.
Is Remarketing Still Relevant?
Subscribe to Podcast Alerts and receive a notification whenever the Pubcast drops a new episode!
Recent Episodes
- How I'm Using AI to Create Meta Ads
- Your Extra Ad Sets Are Costing You 28% More
- How to Plan Your Ads for BFCM
- When Does Frequency Lead to Creative Fatigue?
- How Do You Scale Your Meta Ads Budget?
- A Simple, Volume-Focused Ad Strategy
- An Ad Solution for Meta's Restriction on Organic Link Sharing
- Meta Wants Businesses to Pay to Share Links
- I've Never Been More Uncertain About Meta Ads
- See all →