John Haydon stopped by the Social Media Pubcast this week, and the result is a power packed 45 minutes about Facebook marketing. John and I met at an NTEN conference in Atlanta about four years ago, and he's also a very big reason why I'm doing what I'm doing today. Listen for more on why.
Following are some of the topics we discussed:
• The advantage of non-profits: Giving people meaning
• Differences and similarities in approach to and struggles with Facebook between non-profits and for-profits
• Facebook Insights and the stats that matter (Demographics, Talking About This, Frequency)
• Promoted Posts
Here are links to a few of the things mentioned on this show:
• Alex's Lemonade Stand Foundation (http://www.alexslemonade.org)
• Facebook Insights Helper (http://www.jonloomer.com/2012/10/08/facebook-insights-helper/)
• A video on overcoming adversity (http://youtu.be/QcyDz3-2RIM)
• Social Media Fundraising Club (http://www.socialmediafundraisingclub.com)
• Facebook Marketing for Dummies (http://www.amazon.com/Facebook-Marketing-Dummies-John-Haydon/dp/1118107403)
You can find John in the following places:
• JohnHaydon.com (http://www.johnhaydon.com)
• @JohnHaydon (https://twitter.com/johnhaydon) on Twitter
• Facebook.com/inboundzombie (https://www.facebook.com/InboundZombie)
Don't forget to subscribe, rate and review on iTunes or wherever you listen!
