One of the classic ways to target people who have been exposed to you before is with Facebook Page Engagement Custom Audiences. Here, we talk about what they are, issues with them, and ways you might use them.
PUBCAST SHOT: All About Page Engagement Custom Audiences
Subscribe to Podcast Alerts and receive a notification whenever the Pubcast drops a new episode!
Recent Episodes
- I've Never Been More Uncertain About Meta Ads
- What Does the Removal of Placement Control Mean?
- 15 Years of Lessons Learned
- A Reflection on 15 Years
- The Story I Stopped Telling
- Ask These Questions Before Using Value Rules
- Meta Doesn't Invent Conversions That Never Happened
- Most Advertisers Should Only Use Incremental Attribution
- You May Be Surprised Who Converts
- See all →