If you've run Facebook ads, you've undoubtedly run into the Learning Phase before. Let's talk about what it is and how you should approach it.
PUBCAST SHOT: How the Learning Phase Works
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Recent Episodes
- I've Never Been More Uncertain About Meta Ads
- What Does the Removal of Placement Control Mean?
- 15 Years of Lessons Learned
- A Reflection on 15 Years
- The Story I Stopped Telling
- Ask These Questions Before Using Value Rules
- Meta Doesn't Invent Conversions That Never Happened
- Most Advertisers Should Only Use Incremental Attribution
- You May Be Surprised Who Converts
- See all →