Blake Jamieson pulled up a seat at the virtual bar on this week's Social Media Pubcast and we had an absolute blast. Blake's main claim to fame is taking the Pool Supply World (https://www.facebook.com/Poolsupplyworld) Facebook Page from nothing to more than 75,000 engaged Fans in a very short period of time. Blake shares his secrets of success.

We also talk about Graph Search. I find it hilarious that neither of us have it yet, but Blake's mom does. Blake's mom actually comes up a couple of times in this chat!

Blake and I also take a nice, deep dive into the discussion of metrics; namely Facebook Reach and understanding the metrics that matter for your particular goal. Of course we talk about the reporting bug (http://www.jonloomer.com/2013/02/24/facebook-reach-insights-reporting-bug/) and our annoyance over that topic as well as sift through the data regarding which types of content are best for generating website traffic (http://www.jonloomer.com/2013/02/25/facebook-text-updates-photos-share-links/) -- second guessing what many of us have been doing for quite a while.

If you liked this episode, make sure to subscribe, rate and review since that's the only way I can be found by more listeners. Also be sure to subscribe to my newsletter (http://www.jonloomer.com/email-newsletter/) for regular tips and strategies -- not regurgitated news -- that will keep you ahead of the curve in the Facebook marketing game.

Thanks for listening!