Welcome to The Pubcast with Jon Loomer!

Reduce Auction Overlap with Automated Rules (Facebook Ads)

It's easy to reduce auction overlap of your Facebook ad sets using automated rules.

Read here:

https://www.jonloomer.com/how-to-use-facebook-automated-rules-to-prevent-auction-overlap/

Auction Overlap can occur if you create multiple ad sets that consist of overlapping audiences. Since you have multiple ads that may reach the same people, those ads may enter the same auction and compete against one another.