Meta is rolling out First Conversion reporting when comparing attribution settings. This will allow you to get a count of only the first conversion that happens after an ad view or click. For more on First Conversion, check out my blog post at https://jonloomer.com/first.
What is First Conversion Reporting in Meta Ads Manager?
Subscribe to Podcast Alerts and receive a notification whenever the Pubcast drops a new episode!
Recent Episodes
- How Do You Scale Your Meta Ads Budget?
- A Simple, Volume-Focused Ad Strategy
- An Ad Solution for Meta's Restriction on Organic Link Sharing
- Meta Wants Businesses to Pay to Share Links
- I've Never Been More Uncertain About Meta Ads
- What Does the Removal of Placement Control Mean?
- 15 Years of Lessons Learned
- A Reflection on 15 Years
- The Story I Stopped Telling
- See all →