Episodes

312
Feb. 23, 2021

PUBCAST: Don't Freak Out!

A LOT of Facebook advertisers are freaking out right now about iOS 14. Don't be one of them. Remain calm. We'll get through this together... If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
311
Feb. 21, 2021

PUBCAST: 8-Event Limit and Domain Verification Scenarios

Facebook's made several changes to advertising lately related to iOS 14. The changes most likely to impact businesses is the 8-event limit and domain verification. Jon walks through how this impacts different types of businesses. If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
310
Feb. 7, 2021

PUBCAST: Coffee, Meditation, Run, Read

These four things have become a new part of Jon's EVERYDAY routine. But, don't get lost in what these four things are. Think more about what categories they fall into. Coffee (CREATE/HOBBY) Meditation (MENTAL HEALTH) Run (PHYSICAL HEALTH) Read (LEARN/DISCOVER) After a tough 2020 personally, Jon got away from these things. He learned how important they are to keeping him on track and leading a fulfilling life. Want to provide feedback or share your story with Jon? Email him at jon@jonloomer...
309
Feb. 5, 2021

PUBCAST: Unable to Verify Domain to Configure Web Events

If you are a Facebook advertiser who sells products on a third-party website, you may be panicking right now. Jon walks you through why and what to do in the meantime. If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
308
Feb. 4, 2021

PUBCAST: “This event hasn’t been set up on any of your domains”

In this episode, Jon talks about an error you may be seeing in Ads Manager and how it's related to iOS 14. He then walks through the 8-event limit, how to set it up, and what you need to know. If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
307
Feb. 2, 2021

PUBCAST: Facebook Ads Targeting Audiences and iOS 14

In this episode, Jon breaks down how Facebook ad targeting could be impacted due to the iOS 14 updates. If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
306
Feb. 1, 2021

PUBCAST: Facebook Ads Attribution and iOS 14

In this episode, Jon breaks down how Facebook is adjusting Facebook ads attribution in response to iOS 14 and how it will impact your results. If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
305
Jan. 29, 2021

PUBCAST: Explaining iOS 14 to a 12-year-old

In this episode, Jon attempts to break down the impact of the iOS 14 update on Facebook advertising into the simplest terms. If you'd like to learn more about how to prepare for iOS 14, sign up for Jon's latest training at jonloomer.com/facebook-ads-ios14.
304
Oct. 4, 2020

20 Factors: General Approach and Fixes

The factors that impact Facebook advertising results
303
Oct. 3, 2020

20 Factors: 17-20 (Minimal Control)

The factors that impact Facebook advertising results
302
Oct. 2, 2020

20 Factors: 16. Purchase Intent

The factors that impact Facebook advertising results
301
Oct. 1, 2020

20 Factors: 15. Sample Size

The factors that impact Facebook advertising results
300
Sept. 30, 2020

20 Factors: 14. Email List

The factors that impact Facebook advertising results
299
Sept. 29, 2020

20 Factors: 13. Website Performance

The factors that impact Facebook advertising results
298
Sept. 28, 2020

20 Factors: 12. Facebook Pixel and Events

The factors that impact Facebook advertising results
297
Sept. 27, 2020

20 Factors: 11. Website Traffic

The factors that impact Facebook advertising results
296
Sept. 26, 2020

20 Factors: 10. Budget

The factors that impact Facebook advertising results
295
Sept. 25, 2020

PUBCAST: Text in Ad Images Rule is Dead

The text in ad images rule is dead... So, now what?? Today's Pubcast absorbs the latest news, takes a step back, and analyzes where we've been and what to do now. Read the related blog post at www.jonloomer.com/20-rule.
294
Sept. 25, 2020

20 Factors: 9. Landing Page

The factors that impact Facebook advertising results
293
Sept. 24, 2020

20 Factors: 8. Targeting

The factors that impact Facebook advertising results
292
Sept. 23, 2020

20 Factors: 7. Placements

The factors that impact Facebook advertising results
291
Sept. 22, 2020

20 Factors: 6. Optimization

The factors that impact Facebook advertising results
Sept. 21, 2020

Welcome to the Social Media Pubcast!

Just a quick welcome to make you feel... welcomed. Go to jonloomer.com to learn more about me and how I might be able to help you!
290
Sept. 21, 2020

20 Factors: 5. Frequency

The factors that impact Facebook advertising results