Subscribe: http://www.youtube.com/subscription_center?add_user=JONLOOMER
You can optimize your Facebook ads so that they are targeted at people most likely to perform a desired action. While Optimized CPM optimizes by a default action, you can edit this. Here's how. Also read my post on this topic at http://JonLoomer.com and like my page at http://fb.com/JonLoomerDigital.
