My last episode of 2013! Pull up a barstool... - New Infographic - jonloomer.com/infographic (http://jonloomer.com/infographic) - Final Word on Reach - EdgeRank Checker post - 12.6% reach in September - Now 7.7% - About 3/4 of brands impacted. Some Crushed - Those crushed typically only sent links to their own…
Topics: • Website User Custom Audience (HUGE!) • Why you shouldn’t build a business entirely through Facebook • You’re more than a marketer • Continuing to build my business • Sign up for my weekly mini-webinar Website Custom Audiences: http://jonloomer.com/wca You're More Than a Marketer (http://www.jonloomer.com/2014/01/28/more-than-a-marketer/) Why You Shouldn't Build…
SME Top 10 - Grateful. Thanks to SME, the judges and YOU! - Congrats to the others on the list as well as those who didn’t make it. Use it as motivation! - 300k page views in January - Diversifying into blog coaching? But how? - How does this change…
Facebook Fraud Response: Are Facebook Ads a Waste of Money? • http://www.jonloomer.com/2014/02/11/facebook-fraud-response/ • Virtual Bagel experiment (http://www.bbc.co.uk/news/technology-18819338) • Virtual Cat (https://www.facebook.com/MyVirtualCat) • My issues when Optimized CPM first came out (http://www.jonloomer.com/2012/07/22/facebook-advertising-fake-profiles/) • My entire Facebook strategy is based on building a relevant audience (http://www.jonloomer.com/2013/09/04/facebook-sales-funnel/) • How I Got 35X ROI…
This episode was broken down into the following sections: • WhatsApp Acquisition • The Value of Facebook Ads • The Power of Website Custom Audiences • Using Facebook Ad Reports [Tweet "Geek Out! Beer, Andrew Foxwell and Facebook Ads"] Thanks to my friend and fellow Wisconsinite, Andrew Foxwell of Foxwell…
This is the audio version of a blog post found at https://www.jonloomer.com/facebook-marketers-screw-it-up/
This is the audio version of the blog post found at https://www.jonloomer.com/facebook-campaign-structure/
This episode was broken down into the following sections: • Balancing Work and Home: It's okay • The New Facebook Ad Campaign • Facebook Page Tagging Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: • New Facebook Advertising…
This is the audio version of the blog post found at https://www.jonloomer.com/facebook-reach-experiment/
This is the audio version of a blog post that can be found at https://www.jonloomer.com/facebook-page-timeline-redesign/
This episode was broken down into the following sections: • The Balancing Act : Baseball vs. Work • Facebook Timeline Redesign • The "New" Newsfeed • Organic Posts are Alive! • Save Time: Scheduling Posts Mentioned and Related Links Following are links that were either mentioned during this episode or…
This episode was broken down into the following sections: • Going Outside of our Comfort Zone • Business Structure: Know When to get Help • Reaching Milestones: Setting Business Goals • My Story Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant…
This episode was broken down into the following sections: • The Rollout of the New New Newsfeed • The Composition of the Newsfeed • Reaching Fans Organically Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: • The Changeup:…
This is the audio version of a blog post that can be found at https://www.jonloomer.com/facebook-lookalike-audiences-wca-fans-conversions/
This episode was broken down into the following sections: • Social Media Marketing World Rocks! • Tales From My Session • A Lesson Learned • My Presentation Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: • 2 Years…
This is the audio version of the blog post found at https://www.jonloomer.com/facebook-content-strategy/
This is the audio version of the blog post found at https://www.jonloomer.com/facebook-conversion-tracking-google-analytics/
This episode was broken down into the following sections: • The Pubcast: Changing Direction with listeners questions • Going Niche • Relationship Between Delegating and Business Growth Some Things to Consider... Finding your niche. Let's Do It! Make a list: • What are you good at? • What are you…
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-wca-nurture-sequence/.
This episode was broken down into the following sections: • Growing Pains of Business Growth • Price Changes: Setting Your Price of Your Products and Services • Responding to Your Audience: Working Through Questions and When to Respond. Some Things to Consider... Business growth comes with change including pricing of…
This is the audio version of the blog post found at https://www.jonloomer.com/facebook-ad-rates-placement/
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ad-reports-placement-demographics/
This is the audio version for the blog post found at http://jonloomer.com/program (http://www.jonloomer.com/2014/05/07/referral-program/) .
This episode was unplugged without sound effects or editing, though Jon includes his own tunes (BEWARE!). The main topic this week is the process of setting up a referral program, broken down as follows: • Why He Set Up a Referral Program • Struggles • How He Set it Up…