Subscribe to Podcast Alerts!

Videos

July 19, 2013

Welcome!

Welcome to my YouTube channel! This is for ADVANCED FACEBOOK MARKETERS ONLY! Stick around and we'll talk about all of the advanced topics associated with Facebook advertising, content and Insights. Once a week, I record a video blog answering your questions. I also regularly record videos that go along with…

View more
July 18, 2013

Benefits of the New Facebook Ad Reports [VLOG #29]

Benefits of the new Facebook Ad Reports: http://bit.ly/12YJIpZ Facebook Ads Reports: A Tour of a Powerful New Tool http://bit.ly/18n8DIv How to Optimize for Page Post Ad Actions http://bit.ly/1atLJQo Facebook Ads Conversion Tracking http://bit.ly/1bLQWEE Like my Facebook Page: http://fb.com/JonLoomerDigital Read my Blog: http://JonLoomer.com

View more
July 11, 2013

How to Create a Facebook Page Audience From Scratch [VLOG #28]

How do you get more Facebook likes and create a Facebook Page audience from scratch? Watch this video! Also make sure to check out the referenced links below and like my page at http://fb.com/JonLoomerDigital. How the Pros Use Facebook Advertising [Free eBook] http://bit.ly/1b2jUBo 11 Powerful Ways to Increase Relevant Facebook…

View more
July 9, 2013

New Facebook Insights

This video covers what's new, what's awesome and what sucks about the new Facebook web Insights. For a full tour of these changes, check out my blog post at http://bit.ly/14FvrBQ. Also make sure to like my page at http://fb.com/JonLoomerDigital!

View more
July 3, 2013

Create a Page Like Ad Targeted at an Email List in Power Editor [VLOG #27]

This video focuses on the step-by-step process of creating a Facebook Page Like ad in Power Editor that is targeted at a Custom Audience and Lookalike Audiences, optimized for the News Feed, including mobile. For more, go to http://bit.ly/14SOkj7 and like my page at http://fb.com/JonLoomerDigital. Other helpful links... Power Editor…

View more
June 27, 2013

How to Use Facebook to Drive Website Traffic [VLOG #26]

Drive traffic to your website with these four strategies. Go to http://bit.ly/14bM5Zn for more and like my page at http://fb.com/JonLoomerDigital. Go to http://JonLoomer.com to set up your one-on-one coaching session! Links referred to in this video... How to Share Links: http://bit.ly/13fxfTn Link Clicks in Consumption Data: http://bit.ly/Y8iGdB Posting Multiple Times…

View more
June 20, 2013

One-on-One Coaching Sessions with Jon

Book your one-on-one Facebook marketing coaching session with Jon by going here: http://jonloomer.com/facebook-marketing-coaching/ Upon booking your session, you'll immediately receive a confirmation. You will then complete a questionnaire to provide background on your Facebook marketing efforts that can be used as a starting point for your session. In 45 minutes,…

View more
June 20, 2013

Facebook Ads: Landing Page or Facebook Tab? [VLOG #25]

Should you drive users to an external landing page or a Facebook tab with ads? This video explores that question. For more, go to http://bit.ly/11Q4eJ1 or like my page at http://FB.com/JonLoomerDigital. More on Conversion Tracking: http://bit.ly/10xKbxU Video on Split Testing: http://bit.ly/1avyW0P Use ShortStack to create tabs: http://zfer.us/sHCVy How to create…

View more
June 13, 2013

How to Increase Facebook Page Reach [VLOG #24]

This video explores how you can increase the Reach of your Facebook Page posts and whether it matters. For more, go to http://jonloomer.com and like my page at http://fb.com/JonLoomerDigital. 16%?? THE HORROR!! http://jonloomer.com/facebook-posts-reach-16-percent-of-fans/ Your Fans Don't Care! http://jonloomer.com/your-facebook-fans-dont-care-about-reach/

View more
June 6, 2013

How to Split Test Facebook Ads [VLOG #23]

5 steps to successfully split testing Facebook ads. Power Editor Tutorial: http://www.jonloomer.com/facebook-power-editor/ Split Testing: http://www.jonloomer.com/facebook-advertising-split-testing-infographic/ Saved Audiences: http://www.jonloomer.com/facebook-saved-audience-saved-target-group-power-editor/ Conversion Specs: http://www.jonloomer.com/facebook-conversion-specs-post-actions/ For more, follow along on http://JonLoomer.com or like my Page at http://FB.com/JonLoomerDigital. Subscribe to my YouTube channel: http://www.youtube.com/subscription_c...

View more
May 31, 2013

Reposting Old Content to Facebook [VLOG #22]

Should you repost old content to your Facebook Page? Here's my answer, along with step-by-step instructions. Use PostPlanner for bulk scheduling: http://zfer.us/l6VaF For more, follow along on http://JonLoomer.com or like my Page at http://FB.com/JonLoomerDigital. Subscribe to my YouTube channel: http://www.youtube.com/subscription_center?add_user=JONLOOMER

View more
May 28, 2013

Facebook Conversion Specs: Optimize for Actions on Posts

Subscribe: http://www.youtube.com/subscription_center?add_user=JONLOOMER You can optimize your Facebook ads so that they are targeted at people most likely to perform a desired action. While Optimized CPM optimizes by a default action, you can edit this. Here's how. Also read my post on this topic at http://JonLoomer.com and like my page at…

View more
May 23, 2013

Facebook Tabs Aren't Mobile Friendly [VLOG #21]

Facebook tabs aren't built into the mobile experience. If you link directly to one, mobile users won't see them. Here's the solution! I use ShortStack, and they provide a smart URL (or mobile friendly URL). Use ShortStack: http://zfer.us/sHCVy For more, follow along on http://JonLoomer.com or like my Page at http://FB.com/JonLoomerDigital.…

View more
May 16, 2013

How to Target Facebook Ads by Workplace and City [VLOG #20]

Want to create a Facebook ad that targets Facebook employees who live close to Menlo Park, CA? This is how you do it. For more info, go to http://jonloomer.com and like my page at http://fb.com/JonLoomerDigital. Subscribe to my YouTube channel: http://www.youtube.com/subscription_center?add_user=JONLOOMER

View more
May 9, 2013

One-on-One Facebook Marketing Coaching

Schedule your time with Jon to work on anything that ails you with Facebook marketing. Reserve your session here: http://jonloomer.com/facebook-marketing-coaching/

View more
May 9, 2013

Where to Start with Facebook Ads? [VLOG #19]

Five steps to getting started with Facebook ads. For more, go to http://JonLoomer.com and like my page at http://FB.com/JonLoomerDigital. Subscribe to my YouTube channel: http://www.youtube.com/subscription_center?add_user=JONLOOMER

View more
May 2, 2013

Facebook Offers Rising Costs: What to Do? - Jon Loomer VLOG #18

The price options within the Facebook Offers interface is going up. Here's what you need to do! Make sure to read my blog for more at http://jonloomer.com and like my page at http://fb.com/JonLoomerDigital. Subscribe to my YouTube channel: http://www.youtube.com/subscription_center?add_user=JONLOOMER

View more
April 28, 2013

Facebook Dark or Unpublished Posts

This is how you would create a "dark" or unpublished Facebook post that you can promote into the News Feeds of Facebook Fans. For more, go to http://jonloomer.com/facebook-unpublished-post-dark or like my page at http://fb.com/JonLoomerDigital. Subscribe to my YouTube Channel: http://www.youtube.com/subscription_center?add_user=JONLOOMER

View more
April 24, 2013

FBX: What is Facebook Exchange? - VLOG #17

What is FBX? This episode focuses on what this powerful Facebook advertising tool could mean for marketers and for users. For more, go to http://JonLoomer.com and like my page at http://fb.com/JonLoomerDigital

View more
April 22, 2013

How to Create a Saved Audience in Facebook Power Editor

You can create Facebook ad campaigns quickly and easily with Saved Audiences (also known as Saved Target Groups). Read http://jonloomer.com/facebook-saved-audience-saved-target-group-power-editor for more or like my page at http://fb.com/JonLoomerDigital. Helpful links or mentioned in this video: http://fb.com/powereditor http://jonloomer.com/facebook-power-editor http://jonloomer.com/facebook-advertising-split-testing-infographic http://jonloomer.com/facebook-partner-categories http://jonloomer.com/facebook-custom-audiences

View more
April 17, 2013

Why is That Facebook Brand Post in My News Feed? - Jon Loomer VLOG #16

Lately many Facebook users are reporting seeing posts in their News Feeds from brands they do not like, but mentioning ones they do. What's this all about? Jon discusses it in this week's VLOG. Make sure to like his page at http://fb.com/JonLoomerDigital and read his award winning blog at http://JonLoomer.com

View more
April 11, 2013

Facebook Ad Partner Categories - Jon Loomer VLOG #15

Facebook added Partner Categories from Acxiom, Datalogix and Epsilon so that advertisers can target users based on buying history and specific demographic info. Very valuable development. Make sure you subscribe to this video blog, follow my written content at http://jonloomer.com and like my page at http://fb.com/JonLoomerDigital.

View more
April 4, 2013

Best Facebook Ad Unit for Increasing Likes - Jon Loomer VLOG #14

What is the best Facebook ads unite for generating new Page Likes? Watch to find out. A few links mentioned: http://jonloomer.com/facebook-promoted-page-admin-panel http://jonloomer.com/facebook-lookalike-audiences http://jonloomer.com/facebook-custom-audiences/

View more
April 1, 2013

Create Facebook Promoted Posts in Power Editor

Get more control over your Facebook Promoted Posts by recreating them in Power Editor. For more on how, read my tutorial at http://jonloomer.com/facebook-promoted-posts-power-editor or like my Page at http://fb.com/JonLoomerDigital.

View more