Episodes

142
May 15, 2015

PUBCAST: Never Assume Anything!

In this episode of the Pubcast, the following topics were covered: 180 Days WCA Rejected Facebook Ad Convert With Confidence Video Experiment
141
May 8, 2015

PUBCAST: Accountability and Asking for Help

On this week's Social Media Pubcast, I invited my backup CEO and business manager John Robinson to the show. We did things a little differently this week as I let him take the wheel and ask me questions. His job was to make me feel uncomfortable. He...
140
May 6, 2015

Facebook Ads Bidding Guide: Optimized, CPC, CPM and Daily Unique Reach

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-bidding/
139
April 30, 2015

PUBCAST: No, I Won't Follow You on Twitter (Sometimes)

In this week's Pubcast, Jon covered the following topics: How to message people to get what you want / How not to respond Facebook Video Experiment Workshop/PHC Numbers
138
April 29, 2015

Increased Post Frequency Is Helping and Killing Facebook Organic Reach

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-frequency-organic-reach/
137
April 24, 2015

PUBCAST: Time Management, the Facebook Algorithm and REACH

Join Jon and Andrew Foxwell as they talk about the following: • Time management • How entrepreneurs earn time off • Facebook's latest algorithm update • Is organic reach REALLY down to 2.6%? • Is there a Facebook ads bubble?
136
April 16, 2015

PUBCAST: Reflections and Celebrations

Following are the main topics for this episode: On baseball and remembering why we do what we do On seeing the fruits of our labor Reflecting on SMMW 2015 and public speaking Early returns on a new business model
135
April 15, 2015

Facebook Brings More Advertising Control to Location Targeting

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-location-targeting/
134
April 7, 2015

Faceboocaplypse: Report Proves Flaws in Facebook Reach and Shares

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-reach-shares/
133
March 31, 2015

Priority List: 13 Audiences to Target Using Facebook Ads

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-targeting-ads/
132
March 30, 2015

PUBCAST: Roundtable at Social Media Marketing World 2015

Jon invites his friends and hands out beers to John Robinson, Andrew Foxwell, Jenny Brennan and a "celebrity" guest before Emeric Ernoult makes a surprise appearance.
131
March 24, 2015

Facebook Organic Reach is Changing: Should Brands Share More Links?

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-organic-reach-links/
130
March 19, 2015

PUBCAST: The Construction Edition

Rosita Bites Worker
129
March 17, 2015

How to Find Facebook Advertising Success While Playing the Long Game

This is the audio version of the blog post found at https://www.jonloomer.com/facebook-ads-success-long-game/
128
March 13, 2015

PUBCAST: Public Speaking, Motivation and Creating a Working Environment

Preparing to Speak - I am not a seasoned public speaker. It makes me nervous. I have long had a fear of it. But I am learning to enjoy it. It all comes down to preparation. - DON’T WAIT UNTIL THE LAST MINUTE (or at least the VERY LAST minute) -...
127
March 10, 2015

68 Reasons Why Your Facebook Ad Got Rejected or Account Got Banned

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-rejected-account-banned/
126
March 6, 2015

PUBCAST: Play the Long Game!

In this episode of the Social Media Pubcast, Jon talks about the following: Quietly rolling out a new business model Stop boring your loyal readers in the name of the click! Playing the "long game" and proof of it's effectivness
125
March 3, 2015

Facebook Ads Relevance Score, Positive and Negative Feedback

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-relevance-score/
124
Feb. 27, 2015

PUBCAST: Pirated Content, Raising Prices and the Importance of Auditing

In this episode of the Pubcast, Jon talks about the following: Pirated Content Should you care? What should you do? What does it say about your customers? Raising Prices How should you communicate it? When should you raise prices? Importance of...
123
Feb. 24, 2015

Facebook Dynamic Product Ads: Everything You Need to Know

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-dynamic-product-ads/
122
Feb. 19, 2015

PUBCAST: Multi-Product Facebook Ads with Andrew Foxwell

In this episode of the Pubcast, Jon invites fellow Facebook ads geek Andrew Foxwell to chat about multi-product Facebook ads, creative optimization, Business Manager, relevance scores and Facebook ad structure strategy. There's also a secret little...
121
Feb. 16, 2015

How to Create Multi-Product Facebook Ads in Power Editor

This is the audio version for the blog post found at https://www.jonloomer.com/multi-product-facebook-ads/
120
Feb. 13, 2015

PUBCAST: Lists, Negative Reviews and Pricing

In this week's episode, I covered the following topics... Lists: The good and the bad Bad reviews and what to do about them Course focused to membership focused The battle with pricing Latest on the Experiment
119
Feb. 10, 2015

The 4-Step Approach to Effective Facebook Ad Targeting

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ad-targeting/