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Episodes

Feb. 7, 2014

PUBCAST: Experimenting with Facebook Website Custom Audiences (And a …

SME Top 10 - Grateful. Thanks to SME, the judges and YOU! - Congrats to the others on the list as well as those who didn’t make it. Use it as motivation! - 300k page views in January - Diversifying into blog coaching? But how? - How does this change...

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Jan. 31, 2014

PUBCAST: Website User Custom Audience - HUGE News!

Topics:   Website User Custom Audience (HUGE!) Why you shouldn’t build a business entirely through Facebook You’re more than a marketer Continuing to build my business Sign up for my weekly mini-webinar     Website Custom...

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Jan. 24, 2014

PUBCAST: Time Management, Networking Tips, and Successful Business St…

Chris Brogan: Owner Magazine (Publisher) Human Business Works (CEO/President) Keynote Speaker Consultant to big brands like Disney, Microsoft, Coke, Pepsi, Google New York Times bestselling author of six books (The Impact Equation, Trust Agents w/...

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Jan. 16, 2014

PUBCAST: Is Facebook Organic Reach Under Reported? Also: Why Bad FB M…

Is Facebook Organic Reach under reported? My reported bug:  Clarification from Facebook about Total/Organic/Paid Reach on help center:  About my controlled test   Why Your Bad Facebook Marketing Strategies are Ruining Ad Targeting *...

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Jan. 10, 2014

PUBCAST: 14 Goals You Should Implement in 2014

COACHING -   LAS VEGAS NMX   REFLECTING ON 2+ YEARS   GOALS FOR 2014   1. Share More Frequently   2. Establish a Facebook Sales Funnel   3. Target email subscribers with link shares   4. Retarget...

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Dec. 20, 2013

PUBCAST: Closing Out The Year in Style

My last episode of 2013! Pull up a barstool... - New Infographic - - Final Word on Reach - EdgeRank Checker post - 12.6% reach in September - Now 7.7% - About 3/4 of brands impacted. Some Crushed - Those crushed typically only sent links to their own...

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Dec. 13, 2013

PUBCAST: Overcoming a Drop in Facebook Reach and How to Build an Audi…

Pull up a barstool! Here’s this week’s show notes:   REACH - Story in AdAge   TWITTER - Unreasonable Expectations   REACHING WITHOUT ENGAGEMENT - Companies treat social media like billboards   MARKETERS...

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Dec. 4, 2013

PUBCAST: How I turned $230 into $1000+ using a FB Offer, FB Link Algo…

Pull up a barstool! Here are this week’s show notes:   ·      Speaking at the Inside Social Marketing conference in NY 12/4/13 o   Social Media Metrics: What Does it all Mean? §  Measuring ROI ...

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Nov. 22, 2013

PUBCAST: Advanced Facebook Advertising with Andrew Foxwell

Pull up a bar stool! Here's this week's show notes:   - Sidebar vs. News Feed vs. Mobile: - Most advertising goes into mobile focus - FBX - Why Andrew doesn't recommend ever using a lifetime budget - What number Andrew recommends is the highest...

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Nov. 7, 2013

PUBCAST: Being in Business for 2 Years: A Retrospective & Why Adverti…

Pop a bottle! Here's this week's show notes: 2 Year Retrospective * Beginning to Now * First post: Why I started my Facebook Page.  * Virtually no engagement the first month. * First year-plus, experienced some solid growth. * It wasn’t...

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Nov. 1, 2013

PUBCAST: New Custom Audience Features: Is it Ethical? Learn 5 Creativ…

Pull up a barstool! Here's this week's show notes:   FB Marketing Advanced University: Insights •Multiple sections of lessons, from beginner to advanced •Completely self-serve — Learn at your pace! •Written lessons •Video lessons ...

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Oct. 25, 2013

PUBCAST: New Insights Training Course, New Website Retargeting Featur…

Pull up a barstool! Here’s this week’s show notes: * Why no guests for now * Featured Fan Segment - Featured Fan #1: Barry Tubwell - Q: Paid Post (CPM or oCPM) - Promoting a Product (CPM or oCPM) - Featured Fan #2: Cathy - Q: New client...

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Oct. 18, 2013

PUBCAST: If Mark Zuckerberg Could Grant Me 3 Facebook Wishes & New Ch…

Pull up a barstool! Here’s this week’s show notes:   11)  New Featured User Question Segment   -If I could interview Mark Zuckerberg and he would grant me 3 Facebook wishes... - Premium Support (live chat) - Better interface...

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Oct. 11, 2013

PUBCAST: Latest FB Changes: Ad Flow, Objectives & Insights. Join the …

Show Notes for this week’s Pubcast:   Become a Featured Fan on the Pubcast! Click  - Subscribe via iTunes - Review the Pubcast - Leave a question   Transition to Infusionsoft - I need a VA with Infusionsoft experience! -...

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Oct. 4, 2013

PUBCAST: News Feed Ads Strategies, New Graph Search Changes and Faceb…

Pull up a barstool and pop a bottle! On this week’s Pubcast, Jon sits down with social media consultant, surfer and author Blake Jamieson to discuss the latest news and strategies for Facebook marketing: Here are a few things they covered… His...

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Sept. 26, 2013

PUBCAST: Using Facebook Hashtags and Optimizing Image Sizes for Share…

Pull up a barstool and pop a bottle! On this week’s Pubcast, Jon sits down with one of his favorite guests, Chad Wittman to discuss the latest news and strategies for Facebook marketing: But first, they had to discuss a little NFL and the Green...

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Sept. 20, 2013

PUBCAST: Special Interview with JJ Loomer, CEO of JJ Loomer Wizibido …

Pull up a barstool! On this week’s episode of the Pubcast, Jon sits down for a very special interview with JJ Loomer, CEO of JJ Loomer Wizibido, discussing how he went from no job to owning a business and having clients the next day. Pop a juice...

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Sept. 11, 2013

PUBCAST: Measuring Facebook Ad Success: Stop Wasting Time on These Si…

Pull up a barstool! On this week's Pubcast, Jon goes solo and shares with you the most important Facebook news of the week as well as his strategies and tips for effective Facebook sales funnels and measuring ad success. Check out some of the topics...

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Sept. 5, 2013

PUBCAST: Secrets, Strategies and Sales with Amy Porterfield

Pop a bottle! On this week's Pubcast, Jon sits down for an in depth Facebook marketing discussion with public speaker, blogger, podcaster, webinar and workshop queen, Amy Porterfield.   Check out some of the topics they'll cover in this...

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Aug. 30, 2013

PUBCAST: Making a Difference and Changing Lives with Marcus Sheridan

Marcus Sheridan -- the man, the myth and the legend -- pulled up a barstool and we got sensitive on this week's Pubcast. Here are a few of the topics we covered this week: Balancing the life of an entrepreneur and fatherhood Making a difference and...

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Aug. 21, 2013

PUBCAST: An Epic Conversation with Chad Wittman of EdgeRankChecker.com

Pop a bottle! On this week's Pubcast, Jon pulls an all nighter at the pub with Chad Wittman of EdgeRankChecker to dive into his recent studies, projects and strategies.   They were on a roll! This is one of the best episodes from the Pubcast, you...

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Aug. 15, 2013

PUBCAST: Promoting Posts, Metrics That Matter, and a Bit of Comedy wi…

Pop a bottle! On this week's Pubcast, Jon sits down for a drink with speaker, author, consultant and comedian, Brian Carter, to go over his strategies for promoting posts and the metrics that matter. Check out some of the topics they'll cover in this...

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Aug. 8, 2013

PUBCAST: Story Bumping and the Secret to Getting Relevant Facebook Li…

Pop a bottle! Jon joins you at the pub on this week's Social Media Pubcast to talk about the biggest news in a while: Story Bumping. So what is Story Bumping? Is EdgeRank dead? He addresses these questions head on. Jon also reveals a secret process...

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Aug. 2, 2013

PUBCAST: Geeking Out with Andrew Foxwell

This week's episode was one of my favorites -- I'm always excited to geek out with a fellow social media marketer about ads, optimizing, metrics, the new ad reports and -- of course -- Power Editor.  Andrew Foxwell is the director for social for...

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