Episodes
166
Oct. 14, 2015
How to Target Your Most Loyal Website Visitors With Facebook Ads
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-target-loyal-visitors/
165
Oct. 9, 2015
PUBCAST: Understanding Your Industry and How to Compete
Jon invites his business manager and backup-CEO John Robinson onto the Pubcast this week to discuss figuring out your industry (most don't know it!) and how to compete in it.
164
Oct. 2, 2015
PUBCAST: On Honesty and Affiliate Marketing Dilemmas
Jon hosts the pub solo this week and talks about ethical dilemmas and the state of marketing.
163
Sept. 25, 2015
PUBCAST: Celebrations, Big Numbers and Big Failures
Jon invites his business manager John Robinson to the pub to celebrate and get a bit philosophical about numbers.
162
Sept. 18, 2015
PUBCAST: Conversion Lift, Lead Ads and Manual Bid Overiiide
Jon welcomes Andrew Foxwell and Molly McCarty to the Pub!
159
Aug. 22, 2015
PUBCAST: Should You Refresh Creative and How Often?
Jon invites Andrew Foxwell on to the Pubcast this week!
158
Aug. 14, 2015
No, A Landing Page Is Not Enough
This is the audio version for the blog post found at https://www.jonloomer.com/no-a-landing-page-is-not-enough/
156
Aug. 7, 2015
PUBCAST: So you want to be a blogger?
JR puts Jon on the spot about his blogging process and how he built it up so successfully. Jon also gives a shoutout to a family friend who is going through some tough times. Positive thoughts for our little man Trevor, who had brain surgery on Wednesday!
155
July 31, 2015
The Missed Opportunity: How Brands Are Missing Out on Facebook
This is the audio version for the blog post found at https://www.jonloomer.com/brands-facebook-opportunity/
154
July 24, 2015
See First: Facebook Gives Users Control, Make It Easier to Avoid You
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-see-first/
153
July 24, 2015
PUBCAST: Managing Client Ads and Finding Success
Jon invited Andrew Foxwell to the virtual pub this week, and they chatted about the following: - ad inventory and how important that is to success - getting traction for ads early on in a campaign and how to do so - what to tell clients when something...
152
June 26, 2015
Facebook Lead Ads Simplify Opt-in Forms, and They Will Be AWESOME
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-lead-ads/
151
June 19, 2015
PUBCAST: Facebook Favors More Time Spent on Stories
In this week's Pubcast, Jon and Andrew discuss Facebook's latest tweak to the algorithm.
150
June 17, 2015
How to Build a Brand From Scratch With the Help of Facebook
This is the audio version for the blog post found at https://www.jonloomer.com/how-to-build-a-brand-from-scratch-with-the-help-of-facebook/
149
June 12, 2015
PUBCAST: The Importance of Doing What You Love
This week's Pubcast focused on the following topics: 1 Year of the Membership A New Project Importance of Doing What You Love Where I’m Going Staying Focused
148
June 4, 2015
PUBCAST: When You Get Hit By the Ball
Jon invites John Robinson to the pub this week and allows him to take the wheel. JR does his job by asking Jon questions about running his business that make him uncomfortable. Enjoy!
147
June 1, 2015
How Many Facebook Fans Visit Your Website or Convert?
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-fans-website-visit-conversion/
146
May 29, 2015
PUBCAST: Some Numbers Just Aren't That Important
In this episode of the Social Media Pubcast, Jon covers the following: Some numbers just aren't that important How much do fans still matter? Stop caring so much about the 20% rule!
145
May 27, 2015
How Much Do Facebook Fans Still Matter?
This is the audio version for the blog post found at https://www.jonloomer.com/do-facebook-fans-still-matter/
144
May 22, 2015
Pubcast: Instant Articles and Facebook Ads Features for Small Businesses
Jon welcomes Andrew Foxwell back to the virtual pub, and this week they talk about the following: Instant Articles: Are they good or bad for marketers? View Tags "Call Now" Button Changes to Events Enjoy!
143
May 20, 2015
Facebook Ads: 9 Factors That Impact Cost Per Conversion
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-conversion/