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Oct. 24, 2017

How to Edit Facebook Lead Form Thank You Screen (Quick, Silent Tutorial)

Facebook lead ads are great, but until recently there was no way to customize the thank you screen. That's changed, and you can use it to direct subscribers to their content. Today's Quick Video Tutorial shows you how! For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to…

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Oct. 24, 2017

How to Create Facebook Custom Conversions (Quick, Silent Tutorial)

If you want to track or optimize for conversions with your ads, it's important that you create Custom Conversions. Today's Quick Video Tutorial shows you how! For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 24, 2017

How to Add Targeted Locations in Bulk (Quick, Silent Tutorial)

Are you looking to target multiple locations at once with your Facebook ads? That could be a time intensive process if you enter all locations manually. Or you could add those locations in bulk. Today's Quick Video Tutorial shows you how! For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/…

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Oct. 24, 2017

How to View Number of Engaged Facebook Fans (Quick, Silent Tutorial)

Audience Insights is an underutilized tool that can uncover some valuable information. Combine your page "connection" with a Page Engagement Custom Audience to see how many of your fans engaged with you during the past year. It's today's Quick Video Tutorial! For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/…

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Oct. 17, 2017

How to Sync Facebook Leads with Infusionsoft (Quick, Silent Tutorial)

Are you using lead ads? If so, you'll need a third party tool to sync the leads collected with lead ads to your CRM. In today's Quick Video Tutorial, I show you how I sync my leads to Infusionsoft (or other software) using Zapier. For more tutorials like this one,…

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Oct. 16, 2017

How to Block Categories Where Facebook Ads Appear (Quick, Silent Tutorial)

You may not want your ads to appear alongside content related to dating, social issues, gambling, and other mature content. You can actually prevent your ads from appearing within Instant Articles, in-stream video, and Audience Network content by category. Here's how to do it! For more tutorials like this one,…

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Oct. 12, 2017

How to Create Audiences Based on Website Content Category (Quick, Silent Tutorial)

Does your website offer products or content that fall into different categories? Mine does. I've created content related to Facebook ads as well as entrepreneurship. As a result, I need to create Website Custom Audiences to isolate those who visited pages related to each topic. Here's how to do it...…

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Oct. 11, 2017

How to View Facebook Conversions by Attribution Window (Quick, Silent Tutorial)

By default, Facebook attributes conversions to your ad if a person saw (didn't click) the ad and converted within a day or clicked the ad and converted within 28 days. Want to see how many of those reported conversions happened after the 1-day view or 1, 7, or 28-day click?…

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Oct. 10, 2017

How to Create a Facebook Lead Ad Form (Quick, Silent Tutorial)

Lead ad forms can be effective because they are so easy for the user to complete. Instead of sending someone to your (possibly slow-loading or unresponsive) website, they complete a form that loads automatically. Here's a quick video to show you how to create a Lead Ad form! For more…

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Oct. 10, 2017

How to Optimize for Landing Page Views (Quick, Silent Tutorial)

If you optimize for link clicks, Facebook will show your ads to people most likely to click your link -- but they may abandon that click and not wait for the page to load. Optimizing for Landing Page Views (available for both Traffic and Conversions objectives) allows you to show…

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Oct. 9, 2017

How to Create Facebook Event Custom Audiences (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to create an event of people who have indicated they are going, interested, or interested in or going to your Facebook event. Great for Facebook ad targeting. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget…

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Oct. 9, 2017

How to View All Conversions Resulting From Any Facebook Ad (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to view all conversions resulting from any Facebook ad -- even when that conversion was not the goal of your campaign. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 9, 2017

How to Use Dynamic Creative for Facebook Ads (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to use Dynamic Creative to easily generate multiple Facebook ad variations based on imagery, titles, descriptions, and more. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 9, 2017

How to Use Clicks to Conversion Facebook Ad Optimization (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to clicks to conversion Facebook ad optimization so that Facebook will automatically switch from optimizing for clicks to conversions when there is enough data. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 9, 2017

How to Create and Use Facebook Ad Saved Audiences (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to create and use saved audiences for your Facebook ad sets to help you save time. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to View Pages Liked By Your Facebook Ad Audiences (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to view what pages are liked by your Facebook custom audiences and people connected to your Facebook page. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Publish and Ad to Your Facebook Page (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to take a high performing Facebook ad and publish it organically to your page. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Use Facebook Ad Dayparting (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to schedule your facebook ad set to run on only certain days at certain times using dayparting. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Find Overlap Between Two Facebook Audiences (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to find how much overlap exists between two owned Facebook advertising audiences. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Create a Facebook Ads Audience of Instagram Engagement (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to create an audience of people who engage with your Instagram account for the purpose of Facebook ad targeting. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Create Facebook Audiences Based on Time on Website (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to create a Facebook advertising audience of visitors who spend the most time on your website. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Split Test Facebook Ads by Optimization (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to use Facebook's built-in split testing feature to compare results based on optimization. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Isolate Facebook Ad Performance by Age/Gender (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to isolate the performance of your Facebook ads performance by age and gender using the breakdown function. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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Oct. 6, 2017

How to Isolate Facebook Ad Performance by Placement (Quick, Silent Tutorial)

This is a quick video tutorial (without sound) walking you through how to isolate the performance of your Facebook ads by placement -- even when running one ad set. For more tutorials like this one, go here: https://www.jonloomer.com/quick-video-tutorials/ Don't forget to subscribe!

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